Is Bestseller boycotted? Why is Bestseller boycotted? Who owns Bestseller? You can find the detailed answers and boycott reasons below.

Bestseller

Boycotted Bestseller is being boycotted. Boycott reasons and brand information are provided below. Please do not make a decision without reading and conducting your own research.
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Why is Bestseller Boycotted?

🚨 Reasons for Boycotting Bestseller A/S

Bestseller A/S is a privately-held Danish clothing and accessories company founded in 1975 in Brande, Denmark, by Troels Holch Povlsen, headquartered in Denmark. The company is solely owned by Danish billionaire Anders Holch Povlsen. The company owns brands including JACK & JONES, ONLY, VERO MODA, NAME IT, SELECTED, VILA, PIECES, MAMALICIOUS, NOISY MAY, OBJECT, Y.A.S., and JUNAROSE. Bestseller operates officially in israel through exclusive cooperation agreements and franchises, directly invests in israel-based e-commerce platforms, and by refusing to sever ties with israel, it contributes to the normalization of genocide.

  1. Official Market Presence and Exclusive Cooperation in israel: In March 2021, Bestseller signed an exclusive cooperation agreement with israel's leading e-commerce platform Terminal X. Under this agreement, Bestseller officially launched JACK & JONES, Name It, Vero Moda, and Only in israel. Bestseller's regional director Alexander Kurasch stated: "The israeli market was one of the rare markets in the northern hemisphere we hadn't entered yet, but now we are here to stay and make the israeli customer base a satisfied and happy one." This is proof that Bestseller has officially and permanently entered the israeli market.Ynetnews: BESTSELLER brands to be sold in israel — exclusive cooperation with Terminal X (March 2021)

    Franchise Agreement with Hoodies Group: In December 2016, Bestseller signed a franchise agreement with israel's Hoodies Group. Under the agreement, Hoodies Group obtained the right to sell Bestseller's brands in a multi-brand store chain it would open in israel. Plans were made to open 20-30 large stores in israel. This demonstrates Bestseller's long-term strategy to expand its retail presence in israel.Globes: Hoodies signs franchise agreement with Danish fashion group Bestseller (December 2016)
  2. $21.7 Million Strategic Investment in Terminal X: In June 2021, Anders Holch Povlsen's investment vehicle Heartland A/S invested $21.7 million in Fox-Wizel Ltd.'s online subsidiary Terminal X for an 8% stake. Under the agreement, Heartland was granted the right to acquire additional shares at a 15% discount following Terminal X's IPO, bringing its total stake to 10.1%. The investment was made at a $250 million pre-money valuation of Terminal X. This direct financial support contributes to the growth of israel-based e-commerce platforms.Times of israel: Fox gets investment from Danish billionaire for Terminal X — $21.7 million for 8% stake (June 2021)FashionNetwork: Anders Holch Povlsen invests in israeli multibrand e-tailer Terminal X (June 2021)
  3. Terminal X — Fox-Wizel Ltd. Subsidiary: Terminal X was founded in 2017 by Fox Group and is a leading multi-brand e-commerce platform in israel selling over 160 local and international brands. Fox-Wizel Ltd. operates a network of 800 stores in israel and has distribution agreements with global names such as Mango, American Eagle, Nike, and Foot Locker. Heartland's investment was part of Terminal X's plan for an IPO on the Tel Aviv Stock Exchange. This shows that Bestseller has entered into a direct financial partnership with one of israel's largest fashion retail groups.FashionNetwork: Terminal X backed by Fox Group — 800 stores — distribution agreements with Mango, American Eagle, Nike, Foot Locker
  4. Double Standards and Silence: Bestseller A/S emphasizes its commitments to corporate responsibility and sustainability. However, the company maintains its exclusive cooperation and franchise agreements in israel, directly invests in israel-based e-commerce platforms, and has issued no statement condemning the genocide in Gaza or the illegal settlement enterprise in the West Bank. This contradiction between corporate responsibility claims and actual corporate cooperation with israel exposes the company's double standards.Bestseller A/S: Corporate Responsibility

🌐 Sources

Boykot Market has listed the brand information and source links above based on verifiable official sources. Please conduct your own research to be certain.

Last Updated: 24.09.2026
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