Taboola

🚨 Taboola Boycott Reasons

Taboola.com Ltd. is a content recommendation and native advertising platform founded in 2007 by Adam Singolda in israel, headquartered in New York, USA, and trading on Nasdaq (TBLA). The company is incorporated in israel, and its principal research and development facilities and major data centers are located in israel. Taboola's founder and CEO, Adam Singolda, served in the israel Defense Forces (IDF) advanced cyber technology unit for 6.5 years and spent 7 years doing advanced encryption for the israeli National Security Agency (INSA). The company's President and COO, Eldad Maniv, also served five years as a systems engineering officer in an IDF intelligence unit. Taboola's CTO, Lior Golan, served eight years in an IDF intelligence unit. The company has offices in Ramat Gan and Beer Sheva and plans to expand to Jerusalem. Since October 2023, the israeli Ministry of Foreign Affairs has spent $1.5 million on internet ads with Taboola, Outbrain, Google, and X as part of its propaganda campaign related to the Gaza war. Taboola and Outbrain have been included in BDS movement boycott lists for supporting israeli military actions.

Key Boycott Drivers:

1. Direct Advertising Contract with the israeli Government ($1.5 Million): Since October 2023, the israeli Ministry of Foreign Affairs has spent $1.5 million on internet ads with Taboola, Outbrain, Google, and X as part of its propaganda campaign related to the Gaza war. The ministry's head of digital, David Saranga, confirmed the spending and stated that advertisers were instructed to block the ads for people under 18. However, Reuters documented that these ads appeared in video games played by children in Europe (e.g., Angry Birds). This campaign serves to legitimize israel's military operations in Gaza and manipulate international public opinion.Business & Human Rights Centre: Graphic israeli ads raise concern as they appear in children's video games in Europe (October 2023)Reuters: israeli Ministry of Foreign Affairs — $1.5 million internet ads (October 2023)
2. israeli Military and Intelligence Origins: Taboola's founder and CEO, Adam Singolda, served in the IDF's advanced cyber technology unit for 6.5 years and spent 7 years doing advanced encryption for the israeli National Security Agency (INSA). Singolda graduated from the IDF officers' academy with honors. The company's President and COO, Eldad Maniv, served five years as a systems engineering officer in an IDF intelligence unit. Taboola's CTO, Lior Golan, served eight years in an IDF intelligence unit. This demonstrates Taboola's structural ties to israeli military-intelligence networks.SEC Filing: Taboola.com Ltd. — Adam Singolda, IDF cyber unit 6.5 years, INSA 7 years (2021)Jerusalem Post: Learning to dare — IDF unit creating hi-tech giants (September 2013)
3. Operations in israel and BDS Boycott: Taboola.com Ltd. is incorporated in israel, and its principal research and development facilities and major data centers are located in israel. The company has offices in Ramat Gan and Beer Sheva and plans to expand to Jerusalem. Taboola and Outbrain have been included in BDS movement boycott lists for supporting israeli military actions. The Spanish publication Insurgente noted that the CEOs of both companies are open supporters of the \"extermination campaign in Palestine\" and the Netanyahu government's revenge operation.Insurgente: Two israeli companies control recommended content in Spanish media (January 2024)Taboola Careers: Ramat Gan and Beer Sheva offices, expansion to Jerusalem (March 2025)
4. Censorship of Pro-Palestinian Content and Algorithmic Manipulation: Through its advertising contract with the israeli government, Taboola has been criticized for applying ad blocking and revenue cuts against pro-Palestinian news sites. The company's algorithmic content recommendation system is used to reduce the visibility of pro-Palestinian content and amplify pro-israel content. This is regarded as digital censorship and information manipulation.Insurgente: Taboola and Outbrain — Censorship of pro-Palestinian content (January 2024)

🌐 Sources

• SEC Filing: Taboola.com Ltd. — Adam Singolda military background (2021)
• Business & Human Rights Centre: israeli government ad campaign (October 2023)
• Insurgente: Taboola and Outbrain — BDS lists (January 2024)
• Taboola Careers: israel offices (March 2025)
• Jerusalem Post: IDF unit and hi-tech giants (September 2013)