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🚨 Reasons for Boycotting Eczacıbaşı Holding

1. Direct Financial Investment in Israel-Based Ocon Venture: Eczacıbaşı Momentum, the corporate venture capital arm established by Eczacıbaşı Holding to fund innovative technologies, has added Ocon Medical, an Israel-based biotechnology and medical technology company, to its official investment portfolio and directly financed it. Profits obtained from products that Turkish consumers purchase with the hope of domestic production are transferred through this fund as direct capital to the occupation regime's high-tech economy and startup ecosystem.
2. Cultural Diplomacy Hypocrisy and Partnership with Israeli Art Networks: The holding's main cultural subsidiary, Istanbul Modern Art Museum, sparked public outrage by maintaining an international cooperation and membership program that included Israel-based art institutions during the ongoing massacres in Gaza. Under intense boycott and public pressure initiated by human rights advocates and artists, which escalated to actions such as throwing awards in the trash, the museum management was forced to announce its withdrawal from this Zionist institutional network.
3. Channeling Resources to Occupation Capital Through the Consumer and Cleaning Market: Eczacıbaşı holds immense local market power through its cleaning and hygiene brands used in every home, such as Selpak, Solo, detan, Defans, Viva, and Maratem, as well as construction product monopolies like VitrA and Artema. The financial resources transferred through the holding's corporate funds to Israel-based startups (such as Ocon) clearly demonstrate how these widespread brands, which consumers purchase in daily life, are connected behind the scenes to the corporate machinery that feeds the occupation economy.

🌐 Sources

Verifiable official sources regarding Eczacıbaşı Holding subsidiaries' Israel-based technology investments and the boycott crisis targeting Istanbul Modern are as follows:

• Eczacıbaşı Momentum Official Portfolio: Registered Record of the Investment Made in Israel-Based Ocon Company on Eczacıbaşı Holding's Official Venture Capital Website
• Risale Haber / Culture & Art Archive: Document of Protests Initiated Against Istanbul Modern's Israeli Partnership Networks, the Award-Throwing Action, and the Decision to Retreat

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