Pepsi

🚨 Reasons for Boycotting PepsiCo

PepsiCo is one of the world's largest food and beverage companies, owning iconic brands such as Pepsi, Lay's, Doritos, Cheetos, Gatorade, Tropicana, and Quaker. While the company does not sell weapons directly, it is deeply embedded in the genocidal israil state's settlement economy and military infrastructure through its $3.2 billion acquisition of SodaStream, its joint venture with the israeli Strauss Group, the integration of its products into the israeli military canteen system, and its investments in israeli technology linked to Unit 8200.

1. $3.2 Billion SodaStream Acquisition - Factory in Illegal Settlement: In August 2018, PepsiCo acquired israeli company SodaStream International Ltd. for $3.2 billion. Until 2015, SodaStream's primary manufacturing facility was located in the Mishor Adumim Industrial Zone, an illegal israeli settlement in the occupied West Bank. Although the factory was relocated to Rahat in the Negev desert following international pressure, the acquisition directly ties PepsiCo to the infrastructure of israeli settlements. The acquisition also generated an estimated 1 billion NIS ($274 million) in tax revenue for the israeli treasury, supporting the israeli defense budget.OpenIntel: SodaStream Military Audit — Wholly-owned PepsiCo subsidiary, Mishor Adumim settlement factoryThe New Arab: PepsiCo to buy israeli firm SodaStream for $3.2bn (August 2018)i24NEWS: PepsiCo completes purchase of israel's SodaStream (December 2018)
2. Joint Venture with Strauss Group - Financing the Golani Brigade: PepsiCo formed a 50-50 joint venture with israeli Strauss Group - israil's largest food company - through Sabra Dipping Company. In November 2024, PepsiCo acquired the remaining 50% stake for $244 million, becoming the full owner of Sabra and Obela. Strauss Group has a documented history of directly financing the Golani Brigade, an elite infantry unit in the israeli military frequently deployed in Gaza and the West Bank. Thus, the joint venture's profits - 50% of which flowed to Strauss - contributed to supporting this military unit.OpenIntel: PepsiCo — Executive Dossier — Strauss Group JV, Golani Brigade financingCTech: Strauss sells Sabra stake to PepsiCo for $244 million (November 2024)The Times of israel: Strauss divests stake in Sabra US hummus venture to PepsiCo (November 2024)
3. Integration of Products into israeli Military Canteen System (Shekem): Through its exclusive franchisee Tempo Beverages Ltd., PepsiCo is a contractually recognized supplier to the israeli Defense Forces' "Shekem" (Canteen Services) system. This integration ensures that PepsiCo's product portfolio - including its beverages and snacks - is embedded in the daily logistical sustainment of soldiers on bases and in closed military zones. The joint venture with Strauss also supplies "Energy" and "Elite" products as standardized components of israeli military field rations (Manot Krav), tactical consumables used to sustain military operations in Gaza and the West Bank.OpenIntel: PepsiCo — Executive Dossier — Tempo Beverages, Shekem canteen system, IDF field rationsOpenIntel: Walkers — Dual-use logistics fleet (SaverOne) mobilized during Operation Iron Swords
4. SodaStream Factory in Idan HaNegev and Bedouin Displacement: SodaStream's flagship manufacturing facility (wholly-owned by PepsiCo) is located in the Idan HaNegev Industrial Park near Rahat, on land historically designated as the "Siyag" (Fence) - a military zone used to contain the indigenous Bedouin population after 1948. This facility serves as the economic anchor for the israeli government's Prawer Plan, which aims to forcibly urbanize Bedouin communities and extinguish their traditional land rights. PepsiCo accepted government grants estimated at $23 million to operate in this specific strategic zone, making it a financier of the physical infrastructure of demographic engineering in the Naqab (Negev) region.OpenIntel: PepsiCo — Executive Dossier — Idan HaNegev Industrial Park, Prawer Plan, Bedouin displacementOpenIntel: SodaStream Military Audit — Rahat factory, $23M government grants, Siyag military zone
5. Reliance on israeli Technology Vendors Linked to Unit 8200: According to OpenIntel's Digital Audit, PepsiCo is structurally dependent on israeli cybersecurity vendors linked to the military intelligence Unit 8200, including Wiz, SentinelOne, and Claroty. This reliance provides revenue and market validation to technology firms founded by or deeply integrated with the israeli military intelligence unit, directly linking PepsiCo to the israeli defense-tech ecosystem.OpenIntel: PepsiCo — Executive Dossier — Heavy reliance on israeli cyber vendors (Wiz, SentinelOne, Claroty), Unit 8200 nexusOpenIntel: Walkers — Unit 8200-linked technology firms revenue and market validation
6. Primary Shareholders: Vanguard and BlackRock - Largest Investors in israeli Weaponry: According to shareholder data, PepsiCo's largest shareholders are BlackRock, Inc. (8.25%) and The Vanguard Group (6.32%). Both firms are explicitly named in an official United Nations report (OHCHR) by Special Rapporteur Francesca Albanese, identified as being "among the largest investors in arms companies pivotal to the genocidal arsenal of israel." Specifically: BlackRock is the second largest institutional investor in Palantir and third largest in Lockheed Martin and Caterpillar; Vanguard is the largest institutional investor in Caterpillar and second largest in Lockheed Martin and Elbit Systems. Consequently, the profits PepsiCo generates flow to these two funds, which channel billions of dollars into the weapons industry used by israil in its genocidal war on Gaza.Yahoo Finance: PepsiCo Major Holders — BlackRock 8.25%, Vanguard Capital Management 6.32%UN OHCHR: Report of the Special Rapporteur Francesca Albanese (BlackRock & Vanguard listed as largest investors in israeli arsenal)FS Sustainability: BlackRock, Vanguard bankroll 'genocide', illegal occupation: UN
7. Stark Double Standards in Crisis Response: In 2022, PepsiCo executed a total market exit from Russia after the invasion of Ukraine, citing "moral imperatives." However, it simultaneously continued expanding its operations in israil and its investments in israeli technology during the genocide in Gaza. A company that sanctions US adversaries shields its allies from identical ethical standards.OpenIntel: PepsiCo — Executive Dossier — Double standard: exiting Russia (2022) but expanding israeli operations during Gaza bombardmentDaily Sabah: 2 years into Gaza genocide, global boycotts batter brands linked to israel (October 2025)

🌐 Sources

Official and verifiable sources detailing PepsiCo's and its shareholders' involvement with israil:

• OpenIntel: PepsiCo — Executive Dossier (Structural Pillar of israeli Economy, BDS-1000)
• OpenIntel: SodaStream Military Audit — PepsiCo wholly-owned subsidiary, Mishor Adumim factory, Rahat facility
• OpenIntel: Walkers — PepsiCo subsidiary, IDF field rations, Unit 8200-linked vendors
• The New Arab: PepsiCo to buy israeli firm SodaStream for $3.2bn (August 2018)
• CTech: Strauss sells Sabra stake to PepsiCo for $244 million (November 2024)
• Yahoo Finance: PepsiCo Major Holders — BlackRock 8.25%, Vanguard Capital Management 6.32%
• UN OHCHR: Report of the Special Rapporteur Francesca Albanese (BlackRock & Vanguard listed as largest investors in israeli arsenal)

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